Nutshell Partner Program | Start Earning Revenue Today
Our partner programs
At Nutshell, we create powerful, easy-to-use sales, marketing, and engagement software that tells teams what’s next at each stage of the sales cycle.
Launched in 2009 in Ann Arbor, Michigan, our CRM software supports sales teams, marketing professionals, and small business owners at over 5,000 companies across 50 countries and numerous industries.
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Partner program FAQs
Who can become a Nutshell partner?
We look for partners who can share CRM solutions with an audience of sales and marketing professionals, business owners, or business leaders. This includes blog and website publishers, review sites, social media content creators, consultants and coaches, software marketplaces, and business service providers.
What promotion methods are accepted?
Partners can promote using many methods, such as direct referrals, content marketing, search engine optimization (SEO), email newsletters, social media marketing. Paid advertising is permitted but bidding on Nutshell’s branded keywords and placing affiliate links directly in ads is strictly prohibited.
How do I join the program?
To partner with us, simply fill out the program application form. Our team will then review your application and get back to you shortly.
Does it cost anything to become a partner?
The partner program is free to join. There are never any fees or minimum sales requirements.
How do I get my application approved?
To increase your chances of application approval, follow the tips below:
Fill out the application and your information in PartnerStack as completely as possible.
- Ensure your audience and Nutshell’s audience align. Your audience should include sales and marketing professionals or business owners and leaders.
- Have a quality website or social media presence. Share links in your application to any online media properties you plan to use to promote Nutshell. Ensure these websites are active, are free of technical errors, and contain quality content.
- Ensure your content is relevant to Nutshell. It should cover topics related to business, entrepreneurship, sales, marketing, software, or other similar subjects.
- Know how you plan to promote Nutshell. Share the channels you plan to use in your application and feel free to message us in PartnerStack or reach out here to provide more information about your plans.
What is PartnerStack?
PartnerStack is the partnership management software we use to run our partner program. When signing up for our program, you will create a PartnerStack account or join using an existing PartnerStack account. Once approved, you can use PartnerStack to generate tracking links, access resources, and report on your clicks, referrals, and earnings.
How do I get paid?
If any of your referrals sign up for a Nutshell subscription after clicking one of your links, you’ll receive a commission on the total cost of that referral’s Nutshell subscription for the first year they’re a customer. Referrals are tracked and payments are sent automatically.
Commissions are calculated based on a percentage of referrals’ total subscription purchases. To determine your commission percentage, click on Nutshell’s program in your PartnerStack account. Then, on the summary page, scroll down to the ‘Offers’ section.
To view and withdraw your commissions, click on ‘Commissions’ in the menu at the top of the page in PartnerStack. On this page, under ‘Available Funds,’ you will see commissions that are available for withdrawal for all programs you participate in through PartnerStack. You will see pending commissions under ‘Projected earnings.’
If you have funds available and you have connected a payment provider, you will see a ‘Withdraw funds’ button. Simply click this button to withdraw funds via the payment method you provided.
Commissions are available for withdrawal approximately one to two months from the date your referral makes a purchase. Pending commissions from the previous month are processed during the first two weeks of the month and are typically available for withdrawal around the start of the third week of the month.
All of your activity and commission details can be viewed in your PartnerStack dashboard.
See this PartnerStack support article for more details.
What should I do after becoming a partner?
After becoming a partner, complete any final setup steps in PartnerStack. You can then access your tracking links and begin adding them to your content or sharing them with your audience. Our partner program quick-start guide walks through the essential steps to getting started with PartnerStack.
It may also be helpful to learn more about Nutshell by exploring our website and signing up for a demo and free trial.
After your application is approved, you will also receive a series of onboarding emails that will help you get started.
What does it take to be a successful partner?
To succeed as a partner, focus on:
- Regular sharing: Regularly share Nutshell and your tracking link with sales/marketing professionals, business owners, and business leaders.
- Content creation and referrals: Create and share content (blogs, social media) about Nutshell, CRM, sales, and marketing, or discuss Nutshell directly with contacts and share your link.
- Stay informed: Keep up with the latest Nutshell updates via email, social media, and the website to help you create new content ideas.